Diversity organisations focus on the customer, treating each one as a distinct entity. The transactions that the organisation processes are designed and executed at, or close to the interface with the customer. The organisation is typified by a large number of essentially autonomous entities each concentrating on a particular customer or group.

The units are independent, and their only relationship is the pooling of the contribution from their particular customer activity to the overall performance of the organisation.

The centre provides support services, shared tools and components that can be used to create the customer specific products and/or services. The centre also sets the standards and policies within which the autonomous delivery entities operate, and which serve to distinguish the organisation from a set of independent entities in the marketplace.

These organisations resemble most closely Mintzberg’s Professional bureaucracy